Laura Kantor

Laura Kantor (1987) obtained in 2011 her Master’s degree in International Management and Marketing at ICHEC Brussels Management School. She also studied in 2009 in Italy at the Università di Roma La Sapienza, as part of the Erasmus exchange program.

Being fond of travelling, Laura took part in 2008 in a housing project of the ICHEC (humanitarian program) in which she raised funds to finance the construction of houses in a village in southern India. She spent one month in the Tamil Nadu to make this happen.

In 2011, Laura made her first steps into the world of marketing and communication at the agency Young & Rubicam. It allowed her to build a first work experience and so understand the drivers and challenges of traditional "offline" advertising. However, attracted by new technologies and the “online” advertising, Laura decided to write her dissertation on the trends that are transforming the world of media and marketing in the digital age. Her motivation was to provide a reflection and insight into this rapidly expanding industry. Mission accomplished, because her work was rewarded in 2011 by the Prix Jacques Mercier who congratulates the author of the best dissertation at ICHEC for its literary qualities in the French language.

Alongside her passion for new technology, Laura loves disconnecting from the web by immersing her head into the stars through seminars and courses in astronomy.

Laura is fluent in French, English, Dutch, Italian and Hebrew. She likes music and playing guitar but loves above all chocolate and spending time with friends.

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