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Troubleshooting in Channable - Text ad generators

We have started this series of articles on Channable by explaining all the features that the tool has to offer. That article can be found here. After that we deep dived in possible errors that can occur with your import, feeds and APIs. That one can be found here. To round out the series, this...

Performance Max, what can we expect from it?

Performance Max campaigns from Google Performance Max is the newest smart bidding campaign type released by Google that has left its beta stages and is now usable by everybody since the 2nd of November. But what can we expect from it and what are some best practices? That will be discussed in the...

WeatherAds.io - What is it and how does it work?

Last year I wrote an article about setting up weather based campaigns with Smartly.io.  Smartly.io however is not the only automation platform that can help you build weather based campaigns. Some examples are: Hunch.io, Sticherads.io and Weatherads.io.  While ad automation platforms...

WeatherAds.io - Automation Types

When using Weatherads.io to automate your campaign based on Weather, you can choose between 2 types of automations: Single location automation Multi-location automation  Which type of automation that you use depends on your campaign: Do you have different ads depending on the...

What does your bounce rate really tell you?

Bounce Rate is a hot topic when it comes to Google Analytics and website analysis. How many times have you or your client asked if the website is attractive to users, if they stay for a long time and what they do there? For any relevant analysis of the user experience on a website, the bounce rate...

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