Digital advertising

We offer fully integrated advertising strategy on all digital touchpoints: Search, Display, Programmatic, Mobile, Video and Social.


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Digital Business Intelligence

Our digital business intelligence services include: web analytics, tag management solutions, data interpretation, dashboarding and SEO solutions.


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Technology

Our services are data-driven and powered by in-house
and third party technologies.


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Technology

Our services are data-driven and powered by in-house
and third party technologies.


DISCOVER THEM HERE

 

Latest Publications


Semetis Publications

Nowadays we notice that people research more and more products and business locations on their mobile phones. As sales still happen mostly in stores, retailers find it crucial to run campaigns driving store visits, meaning that they need to push people close by to come to their store and make a physical ...
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Introduction The concept “datalayer” is usually presented as the enabler to implement a lot of digital advertising/analytics projects. But datalayers stay unclear for many actors.This article will introduce the datalayer by explaining simply what it is, the business advantages and the state of mind to adopt in ...
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Currently, YouTube is mainly considered as an awareness-driving channel in media plans. Advertising on YouTube is not expected to directly generate sales or leads. However, with over 4 million monthly active users in Belgium and a changing buying behaviour, YouTube’s importance is increasing and Google is ...
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Relations between headquarters (HQ) and franchisees are not always easy to manage. They depend on each other as much as they count on each other. Today one of HQ’s main challenge is to understand how to best support its franchisees in their online transition/transformation. This kind of problematic is valid for lots ...
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Unless you’re a real Google Analytics geek, you’ve probably already heard from the Measurement Protocol but haven’t seen any applications besides the coffee machine video. This video suggest you need to be McGyver in order to be able to work with the Measurement Protocol. Sure, you could be, but you don’t ...
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AMP or Accelerated Mobile Pages is an initiative taken by Google to further improve the user experience on mobile devices. It’s Google’s next step to improve “the web”. AMP is a specific markup in the HTML5 source code, that focuses on very fast loading times for web pages on mobile devices.  Due to 3G ...
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Did you ever wonder where and why should you apply for your first job(s)? #1 - Digital Transformation - The rise of the startup hype: The Digital transformation has made the small companies, more than ever, the best place to start a career. Everything in life is dynamic as time passes by. New ...
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Google Voice Search? Search is evolving, all of us got used to the normal search queries typed in with a keyboard on Google, Bing or Yahoo. But not so long ago, another dimension has seen the light, which is called ‘voice search!’ It is still seen as the future, but it is actually here already. And ...
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Introduction In a perfect world, companies are able to work on all the different aspects of their website at the same time (User Experience, SEO, Design, etc.). These parallel tracks allow them to improve website performances exponentially. Unfortunately, we live in a world where time is not a limitless resource. ...
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Online advertising with immersive ad formats Advertising online is becoming more and more about reaching out to the potential customer in a creative and innovative way. Using impactful ad formats in combination with the right creative content, will help you reach your target audience and of course your objectives. ...
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Semetis | 44 Rue des Palais, 1030 Brussels - Belgium

+32 (0)2 211 34 50

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