Digital advertising

We offer fully integrated advertising strategy on all digital touchpoints: Search, Display, Programmatic, Mobile, Video and Social.


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Digital Business Intelligence

Our digital business intelligence services include: web analytics, tag management solutions, data interpretation, dashboarding and SEO solutions.


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Technology

Our services are data-driven and powered by in-house
and third party technologies.


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Technology

Our services are data-driven and powered by in-house
and third party technologies.


DISCOVER THEM HERE

 

Latest Publications


Semetis Publications

Did you ever wonder where and why should you apply for your first job(s)? #1 - Digital Transformation - The rise of the startup hype: The Digital transformation has made the small companies, more than ever, the best place to start a career. Everything in life is dynamic as time passes by. New ...
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Google Voice Search? Search is evolving, all of us got used to the normal search queries typed in with a keyboard on Google, Bing or Yahoo. But not so long ago, another dimension has seen the light, which is called ‘voice search!’ It is still seen as the future, but it is actually here already. And ...
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Introduction In a perfect world, companies are able to work on all the different aspects of their website at the same time (User Experience, SEO, Design, etc.). These parallel tracks allow them to improve website performances exponentially. Unfortunately, we live in a world where time is not a limitless resource. ...
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Online advertising with immersive ad formats Advertising online is becoming more and more about reaching out to the potential customer in a creative and innovative way. Using impactful ad formats in combination with the right creative content, will help you reach your target audience and of course your objectives. ...
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Data quality is undoubtedly a key part of any successful data-oriented decision. Shit in. Shit out. And because it’s a success enabler, there is absolutely no reason not to heavily invest in it. Except, there is! As a foreword, I should mention that I’m not trying to say there’s no need to aspire for ...
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 - What does it mean to be data driven ? - “Being data driven is not a matter of data…” It’s not because someone is collecting huge amounts of data or is continuously looking into their dashboards or any other tools that he or she is data driven. The volume of data you are gathering and ...
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Google released a new Google Search Console interface in order to help users monitor the traffic of their website and help Google crawl the website. For the moment, it is only available in a beta version with few features. The beta GSC has five new reports: Index Coverage Status report, AMP status report, Job ...
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Introduction: What is a Viewport ? The Viewport is defined by Google as “a framed area on a display screen for viewing information.” Basically, the Viewport is everything that is directly visible on your web page.Note that the Viewport does not consider everything related to the browser (menu bar, address bar, ...
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DoubleClick Search is a search management platform that aims to allow marketers and agencies to efficiently manage their search marketing campaigns via one platform. Consider, for example, Bing, which already has a market share of approximately 4% in Belgium. The Doubleclick Search interface can show the results of ...
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Attribution (modelling) is a hot topic in digital marketing. All stakeholders have been focussing more and more on attribution: companies, agencies and especially big players like Google have been working and pushing on this subject. The “Why?” is quite clear: since measurability is the big advantage of digital ...
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