Facebook

  • Drive store visits with Facebook Ad Coupons

    What is the Facebook offer format?

    Facebook “offer” ads is a newly updated feature proposed to businesses. Advertisers can share discount or specific offers to their customers via their Facebook page. Two formats of offers are currently available :

    • Online & in Store
      The offer can be redeemed
    ...
  • Everything you need to know about the Facebook Canvas Ad Format

    Online advertising with immersive ad formats

    Advertising online is becoming more and more about reaching out to the potential customer in a creative and innovative way. Using impactful ad formats in combination with the right creative content, will help you reach your target audience and of course your objectives. This article will

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  • Facebook Ads Delivery Algorithm

    There are over 2 billion people on Facebook, Instagram and the Audience network, with millions of advertisers trying to reach them every day. The ad’s delivery system of Facebook is designed to maximize the advertisers value & optimize the consumer’s experience. Therefore, it’s crucial for advertisers to perfectly understand how Facebook’s

    ...
  • Facebook Split testing

    Recently, Facebook rolled out its updated A/B testing tool, also known as Split testing, in Belgium. The update to split testing brings a fresh view on how advertisers can further improve their ad and campaign performances. This by basing themselves on data-driven insights. In the article we will take a closer look at the update, how it

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  • Roll out of Facebook messenger payments

    Facebook just rolled out the digital wallet through Facebook Messenger in France and UK. We expect this feature to be rolled out in other countries soon as well. Throughout this article we will break it down what it means to users in terms of features and security.

    Context

    You are at a party with friends, at a certain point

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