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Accelerated Mobile Pages

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Friday, 21 October 2016 15:37

In the recent years and months, mobile usage on the internet has become increasingly important and every day, more and more people are looking for content on their smartphones rather than on desktop.

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Is Waze ads the key to local brand presence?

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Thursday, 20 October 2016 12:39

Waze is a social user-based GPS application which offers voice-guided navigation while also connecting you with other app-users. This allows you to receive real-time updates on traffic or road information. It can, for example give you a heads up on oncoming traffic jams or obstacles and provide alternative routes around them.

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Blogspot: GTM latest updates

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Friday, 14 October 2016 11:43

As a heavy GTM user, you have probably noticed some changes lately in the interface with the arrival of a new functionality called workspace. Since the release of GTM v2, it is the biggest change to the tool. Put back into broader context, it gives us two indications:

  • Google keeps investing in the platform
  • Google professionals use GTM as a TMS tool

Indeed, with the 360 release, Google has taken a clear market direction in offering a complete business suite to compete with Adobe and other fully integrated solutions. Therefore, GTM also underwent a facelift and upgrade.

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5 Bid Adjustments to implement in your AdWords campaigns

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Tuesday, 11 October 2016 07:37

As an SEA marketer you increasingly feel like a kid in a candy store: you see potential bid adjustments all around you, but what are the most interesting for you and your customer? And how to use them? We take a quick look at the most prominent:

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Facebook: Dynamic Product Ads

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Tuesday, 04 October 2016 10:13

Dynamic product ads help you select the most relevant products out of your entire product catalogue. This way you can promote them better on Facebook or Instagram.

Read more... [Facebook: Dynamic Product Ads]
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